He’s made his debut on Married at First Sight Australia 2023, but it’s not the first time British groom Adam Seed has starred in a reality show.

The 31-year-old appeared in the UK series Coach Trip in 2017, which saw 14 tourists travel across Europe via yep, you guessed it… a coach.

adam seed MAFS 2023
Married at First Sight Australia 2023 isn’t the first reality star British groom Adam Seed has starred in. Source: Instagram

At 29-years-old, Adam also appeared on UK dating series Dinner Date, on which he attempted to win over The Only Way Is Essex star Jasmin Walla.

The format can only be described as if Come Dine with Me and Celebs Go Dating had a baby.

It was actually relatively successful for Adam, who scored a second date with Jasmin over three other suitors.

adam seed mafs dinner dates uk reality show
Adam previously appeared on UK dating series Dinner Dates, prior to his MAFS stint. Source: ITV

Mans was busy while living in the UK, because he also made an appearance on Celebrity Ex in the City, where he was matched with Amelle Berrabah of pop band, Sugarbabes.

He has since relocated Down Under and has suited up as a groom for the tenth season of MAFS Australia.

According to Daily Mail, Adam’s already got a connection to the series, as he’s pals with MAFS 2022’s Brent Vitiello.

Apparently, he also hit up the 34-year-old for some hot tips ahead of the season.

adam married at first sight
The 31-year-old appeared in the UK series Coach Trip in 2017, which saw 14 tourists travel across Europe via coach. Image: Channel 4

Given Brent’s now-iconic brutal parting words with bride Tamara Djordjevic (who could forget “good luck and good riddance“?), we’re sure he had some sage advice to offer the MAFS newbie!

What does Married at First Sight 2023’s Adam Seed do for work?

On top of his stint as a UK reality star, Adam’s also a hoist installer and a real estate manager.

He’s also the co-owner of Meta Competitions, a lucky dip where players have the chance to nab “forever-changing prizes”. Sounds like The Block’s mystery bidder Adrian Portelli 2.0!

adam seed mafs 2023 competition business
Adam is the co-owner of Meta Competitions, a giveaway company in the UK. Source: Instagram

However, the business page only has a little over 200 followers, so we guess his new wife Janelle Han might be right in thinking his career is a little rocky

With his insanely good looks, we won’t be surprised if he soon adds “social media influencer” to his resume!

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