My Kitchen Rules Australia‘s Colin Fassnidge has spectacularly shaded the Married at First Sight Australia 2023 cast.

In a truly random crossover, the home cooking show judge took to the comment section of a recent Yahoo! Lifestyle article to air his grievances with the reality stars.

“Surprising reason why the 2023 MAFS cast are losing thousands of followers,” the headline read on Instagram, along with the caption:  “Nearly 12 months later, their influencer careers aren’t quite going to plan.”

my kitchen rules colin fassnidge married at first sight cast
My Kitchen Rules Australia‘s Colin Fassnidge has spectacularly shaded the Married at First Sight Australia 2023 cast. Source: Seven

Then, Colin chucked his two cents in, writing: “‘Cos they are not nice?”

LOL!

colin fassnidge mafs comment
Colin said MAFS stars are losing followers because they are “not nice”. Source: Instagram

But what is the real reason Married at First Sight stars’ followers are dropping like flies?

A talent agent from an influencer agency told Yahoo! Lifestyle that the simple reason for the follower loss is because “the public gets bored and moves on quickly”.

“It’s nothing personal,” they explain. “Once the hype surrounding the show ends, people gradually unfollow as they don’t want another influencer in their feed producing the exact same content as every other influencer.

“If you want to consistently grow your following, you have to find a niche or be more original with your content.”

Well, there you have it!

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