A Sydney-based fashion designer has claimed that Khloé Kardashian shared snaps of her clothing on Instagram without tagging her brand, after she sent designs to the famous family.
Ally Mahoney runs Sunny, a brand that creates activewear for little ones made from recycled water bottles. Pretty neat, huh?
However, what isn’t neat is that Khloé — you know, the squillionaire — reportedly posted photos of her daughter True in Sunny gear but didn’t credit the designer.
According to Ally, she sent a yuge PR package full of activewear to Kris Jenner for her grandbabies.
“I sent Kris a big parcel with a set for each of her granddaughters, some Caramello Koalas and a little note,” the designer told The Daily Telegraph . “I crossed my fingers. When Khloé posted, I was pretty excited.”
ICYMI: Businesses send people of prominence PR packages in the hopes of getting a shoutout — or at the very least, a tag — as a way to gain exposure and sales.
However, because Ms Khloé didn’t tag Sunny, Ally’s brand didn’t see a boost in sales, nor did she gain any additional followers. Which, TBH, is a bit sh*t considering the reality star has a cool 268 million fans on the ‘gram.
Apparently, the entrepreneur didn’t notice this until a customer of hers commented on Khloé’s post, asking Ally if True’s ‘fit was her design.
“It’s a massive shame,” she added.
Ally Mahoney Weighs In On Why She Wasn’t Tagged In Khloé Kardashian’s Post
Ally told The Daily Telegraph that she thinks Sunny was left off the tag list because the gear wasn’t part of a paid promotion.
“I think Kris Jenner keeps them on a pretty tight leash,” she said. “[She] doesn’t want them doing anything promotional without them getting paid for it.
“They’re billionaires. They all have their own businesses. You think they’d be a bit more supportive of women-owned brands,” Ally concluded.
This isn’t the first time the KarJenner clan has jipped businesses off the back of gifted items.
In 2020, Uk designer Christian Cowan slammed Khloé for attempting to sell a rented dress on her resale website.
Christian attested that he loaned the 38-year-old three sample dresses which she then put up for sale online.
However, a Page Six insider said Koko thought the dresses were hers for the taking and didn’t realise they had to be sent back…
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